by Peter Sugden
The next time you’re at the driving range take a moment to look around you. Observe how everyone seems to have a unique way they prepare to hit each ball. Tale waggles, club shakes and nervous twitches are all common sights. Why do people do these things? More to the point why do people appear to perform the same set of behaviours as a part of their preparation?
Golf

by Peter Sugden
Recently I facilitated a seminar with a group of golfers and the question of practice arose. Several members of the group exclaimed that they did not bother practicing because they played worse when they did. This statement highlights some interesting questions. Is it that the concept of practice itself is innately bad or is it the way these people approached their practice that causes them problems?

by Peter Sugden
Most golfers have experienced, even if it is only for a fleeting moment, the sensation of having the ball on a string. No matter what you did nothing could go wrong! This sense of invincibility lies at the very foundation of why golfers come back to the course week after week. They desperately want to experience these special moments again and again.
by Peter Sugden
Imagine yourself on the tenth tee looking at a small green one hundred and sixty five metres away. A lake guards the green and you remember hitting into it the last couple of times you played the hole. You know you can hit a four iron that far but your friend insists you use a club that will keep you out of trouble. Who do you trust? Invariably doubt creeps into your mind and your normally safe shot suddenly becomes uncertain. Why is it that so often there is a gap between knowing what we need to do and actually doing it?
by Peter Sugden
Have you ever been “in the zone” playing golf, where no matter what you did nothing could go wrong? Most golfers at one time or another experience this very special state. There is a sense of ease and comfort about your swing, a clarity of thought and a certainty of outcome that you may never have had before. These very special moments mean you have reached a high level of concentration just like the elite.
by Peter Sugden
In my last article I wrote about the need to “give yourself permission” to approach your game in a way that will help you play better golf. I spoke about how adults are experts at analysing what is good and bad about their swing but find great difficulty simply tuning into what they feel. To “let it happen and not make it happen” is perhaps one of the most significant skills a golfer can learn. The only way to achieve this is to understand and adopt the principles of awareness.
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Sports Medicine Australia
As a member of the leadership group with Netball Victoria and now Executive Officer of Sports Medicine Australia Victorian and Tasmanian Branch, I have had a long standing professional association with Peter. He has provided invaluable advice and designed practical suggestions to improve organisational HR management strategies. In one instance Peter designed and facilitated multiple sessions focused on leadership group effectiveness. More recently he has advised and assisted in the revision of a performance management system. Peter has also given ongoing guidance specific to staff performance issues.
Peter’s work demonstrates his results focused, pragmatic and hands on approach, which is all the more effective due to the importance he places on listening. His breadth of experience enables him to bring insights in ways that cut through the complexity and to produce workable solutions. I recommend Peter as someone of integrity and competence.
Lynne Sheehan
Executive Officer Sports Medicine Australia
(Victorian & Tasmanian Branch)
Pharmacy Guild of Australia
Peter Sugden has worked for the Pharmacy Guild in a consultancy role for a number of years. Peter's approach is hands-on professionalism. He has extensive experience in retail pharmacy and what makes the business work. His quiet manner helps him work closely with all staff and gains their confidence and support. Peter helped with the Quality Care Pharmacy accreditation program to enable pharmacies to be prepared for their external assessment. This has meant working productively with the owner, pharmacists and all staff. Peter has a good knowledge and approach about performance management and quality assurance. He knows this means more than just documentation. He has made presentations to groups regarding accreditation and sales of medicines, conducted mystery shopper program into pharmacies and provided immediate feedback to the pharmacy and staff. I can recommend Peter without hesitation to assist you in your business and coaching.
Robert HuddleState Manager QCPP - Victoria
Pharmacy Guild of Australia